COMPARE THE MARKET - ‘MEERKAT MOVIES’

Product Launch / Integrated Campaign

Whilst at VCCP we were Digital Creative Directors on CompareTheMarket responsible for the account’s integrated work, a leviathan that along with day-to-day brand and product comms incorporated 2 massive product launches: Meerkat Movies (the world’s biggest cinema rewards scheme) and Meerkat Meals, along with big-ticket film partnerships including Star Wars: The Force Awakens and Murder On The Orient Express.